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Wholesale & distribution · 2024
Trade ordering portal for a food & drink wholesaler
Moved 600 trade customers from phone and email orders to a self-service portal with account pricing and live stock.
- Client
- Regional wholesale distributor
- Engagement
- 12 weeks · 2 engineers
- Services
- Custom web applications, Integrations & APIs
71%
Of orders now placed self-service
~15 hrs
Admin time saved each week
-60%
Fewer order-entry errors
The challenge
Three staff spent their mornings typing emailed orders into an ERP. Mistakes were expensive, and customers could not see their own pricing or whether a line was in stock.
What we did
Customer-specific price lists and credit terms mirrored from the ERP Live stock levels with substitution suggestions at the point of ordering Repeat-order and standing-order flows built around how buyers actually reorder A gradual customer rollout by region, with the phone line kept open throughout
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