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Healthcare · 2024
Booking website for a multi-site clinic group
A fast, accessible marketing site with online booking wired straight into the clinic management system across seven locations.
- Client
- Private healthcare group
- Engagement
- 9 weeks · 2 engineers
- Services
- Websites & landing pages, Integrations & APIs
34%
Of bookings now made out of hours
0.9s
Largest Contentful Paint on 4G
-22%
Reduction in no-shows
The challenge
Every appointment was booked by phone during opening hours, so evening demand was lost entirely. The old site scored poorly on mobile and the team could not update it without a developer.
What we did
Rebuilt on a prerendered front end with a headless CMS the practice managers own Live availability pulled from the existing clinic system, bookable in four taps WCAG 2.2 AA accessibility as an acceptance criterion on every page Per-location pages with structured data for local search Confirmation and reminder messaging to cut no-shows
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